Getting your own people involved in your brand’s internal communications makes the messages they share feel more authentic and engaging.
And Linney has been helping Royal Mail train the latest recruits to its internal TV presenter roster – drafted from right across its frontline operations.
Eight colleagues from its delivery, logistics and customer services teams, and based all over the UK, visited Linney’s film studio for a workshop on presenting best practice.
We shared some theory with the team before they got stuck into practical exercises aimed at refining their piece to camera technique and interview skills.
Using what they’ve learned, they’ll be fronting the brand’s weekly internal TV show, which each week features a different studio-based and location presenter.
They’re raring to go, too. Here’s what a few of them had to say about the experience.