Digital screens honours for Linney

Big win for McDonald’s work at the Digital Signage

Linney digital screens, which grab customers’ attention in McDonald’s restaurants across the UK and Ireland scored a big win at the prestigious Digital Signage Awards 2019. 

Our complete service – which includes creating, managing and distributing content for over 30,000 screens in more than 1,300 restaurants – won the Overall Solution: Multiple Venue Roll Out category against stiff, international competition. It was also highly commended in the Restaurants & Food Service category.

Digital Signage Award

These respected, independent awards recognise great work in digital signage from world-class providers all around the globe.

The honours are further proof of Linney’s growing credentials as a trusted provider of digital screens tailored to specific sectors and large-scale estates that are already benefiting some of the world’s best-known brands.

Our work with McDonald’s – part of the brand’s Experience of the Future initiative – has helped digitise in-store marketing and revolutionise the customer experience.

Together, we share exactly the right messages on exactly the right screens at exactly the right times – a move that’s grown both sales and transaction sizes.

Speaking of the win, Dan Outram, McDonald's Client Services Director at Linney, said: “We’re delighted to be recognised for one of Europe’s flagship digital signage projects.

“We’ve worked in true partnership with McDonald’s UK & Ireland, building on our long-standing relationship. This has resulted in a flexible, scalable solution that’s had a really positive impact the brand.

“We’re really pleased to have played our part in its restaurant transformation within the Experience of the Future project.”

See what our award-winning digital signage could do for your business here.

View more on: Digital signage Trends