Each month for more than 50 years, Royal Mail has released a new set of special stamps and souvenirs celebrating an aspect of our nation’s culture, history, nature, technology or sport. These collectible keepsakes include personalised First Day Covers, limited edition publications, framed artwork and presentation sets featuring coins and medals struck by The Royal Mint.
A Linney Create team worked on these special edition collections for several years, creating monthly magazines, social media posts, emails, website content, films and animations for more than 50 issues.
Themes have included Marvel Super Heroes, James Bond, wild coastlines, the Royal Marines, Aardman characters and a commemorative In Memoriam issue following the death of Queen Elizabeth II.
UK music legends Paul McCartney, David Bowie, Queen and The Rolling Stones have featured in previous issues. And heavy metal heroes Iron Maiden starred alongside their infamous mascot Eddie in a set of stamps celebrating their enduring global popularity.
We created YouTube animations, press adverts and radio promos for rock music stations such as Kerrang! and Radio X.
These projects were rewarding to work on due to the diverse range of topics. The different themes, from science fiction to sea creatures, Transformers to Tutankhamun, meant an adaptation of writing tone and creative approach to suit each particular audience.
Iron Maiden chose one of their tracks for the radio and YouTube adverts and promoted the stamps and collectibles among their fans.
Explore the Royal Mail stamps and collections at royalmail.com/shop. And learn more about the history of special stamps by watching a Linney film featuring TV historian Dan Snow.