SONY PICTURES AND DNa PR

Topiary terrific Peter Rabbit event management

We helped Sony Pictures re-engage with its audiences for the launch of Peter Rabbit 2 by creating a little mischief across the UK.

  • Creative services
  • Event venue hire
  • Printing services
  • Merchandise sourcing
  • Event management
  • Logistics service

Following the return of the silver screen for UK cinemagoers, the Linney events team showcased a special occasion to promote the streaming and download release of the Peter Rabbit 2 film across a number of venues.

With a unique, giant rabbit-shaped topiary in tow, we hopped over to London’s Olympic Park, Brighton Beach, The Bullring in Birmingham and Manchester’s Trafford Centre, to help boost awareness of the film, arranging giveaways and photo opportunities for all the family.

Our event management team worked on all aspects of the tour, from venue liaison and hire, through to full production management of the topiary statue creation, and live event tour. 

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