Appetite for change

The website for high-street chain EAT. features a fresh new design by Linney – and that's just for starters.

A complete website revamp was on the menu for popular food chain EAT. – so Linney was invited to deliver a fresh new online user experience for the brand.

 

New homepage for EAT. – Desktop

 

EAT. prides itself on offering seasonal meal options and its 100-plus UK outlets are set up to serve food to match the time of year, time of day and type of weather. It needed a website with a content management system that responds quickly to changing customer demands.

 

EAT. website is dynamic – meaning that it is optimised for both mobile and desktop variants

 

So, relevant products are promoted at breakfast, during lunch and in the evening – with options such as comforting hot drinks showcased during cold spells and more refreshing choices highlighted in hot weather.

 

 

Linney won the pitch to build EAT.’s new website because of our expertise in delivering tailored online experiences for consumers. In addition to its day-parting capabilities, its location-based function helps customers find their nearest EAT. outlet.

 

Location finder

 

It is fully content-managed, links to the brand’s social channels and it looks great. Check it out at eat.co.uk.